💰 Everything you need to know about Las Vegas casino loyalty programs

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MGM Resorts International is a prime example of a casino company that has been forced to re-evaluate and adjust its customer loyalty program to focus more on.


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Due to the rapid expansion in casinos and other gaming opportunities (e.g., web-​based gaming, lotteries, racino, etc.), almost every casino is using loyalty.


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How do Loyalty Programs Work? First of all, offering a loyalty program is not obligated, but most online casinos have it because they want to.


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What are the benefits of loyalty programmes on casino marketing?

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How do Loyalty Programs Work? First of all, offering a loyalty program is not obligated, but most online casinos have it because they want to.


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In , there were over million casino-based loyalty programme members in the United States, a 71% increase from (Hlavinka &.


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Casino rewards programs and loyalty cards, like MGM Resorts International's M Life and Caesars Entertainment's Total Rewards, allow casinos.


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Customer loyalty programmes... why bother! : Lance Walker at TEDxTeAro

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Caesars Rewards used to be Total Rewards before a rebranding in early Even then it was the largest casino loyalty program in the country.


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Tier Management in Casino Player Club and Loyalty Programs presented by Dusane

Related: The 6 best cruise lines for solo travelers. Las Vegas is a city of status. Please view our advertising policy page for more information. Previous examples have included complimentary hotel stays accompanied by free dinners, lake cruises and free events where players can earn prizes. Platinum members can also enjoy a complimentary two-or-three-night stay at Atlantis, depending on peak season. Related: Cruising with a family: Booking two staterooms for the price of one. Seven Stars is the highest published level of the Caesars Rewards program. Caesars Rewards has six elite levels, with qualification involving earning Tier Credits during a calendar year. For an explanation of our Advertising Policy, visit this page. Pearl status is awarded after you earn 25, Tier Credits in a program year. You can also earn rewards through their Facebook games. With 19 casinos in and around Las Vegas, you are never that far from one wherever you live. Diamond status requires 12, Tier credits in a calendar year. Gold status is for a more serious level of gambler or those who spend a whole lot on hotel rooms and dining.

This post contains references to products from one or more of our advertisers. Gold status is the entry level of the Caesars Rewards program.

The Red Card Club program is deliberately vague about how you earn benefits. The match entitles you to some moderate benefits with Wyndham, such as accelerated points-earning and late checkout subject to availability.

Related: 7 tips for visiting Atlantis on a budget. Caesars has plenty of propertiesbut they tend to be a notch or two below the best MGM properties in Las Vegas.

When Vegas was all about gambling, that may have been the case. Casinos such as Sunset Station and Santa Fe Station have hotels and restaurants but also cater to locals.

Diamond Plus status requires 20, tier credits in a calendar year. Pearl Pearl status is awarded after you earn 25, Tier Credits in a program year.

Some mentioned benefits casino loyalty program discounts in Wynn Palace restaurants, exclusive special events and promotions invitations, and for the highest-level members, the opportunity of private dining room privileges, VIP lounge access and complimentary valet parking service.

Gold status also includes free valet parking. Diamond Elite Casino loyalty program Elite status requires 60, tier credits per calendar year.

Related: How to get to Las Vegas with points and miles. The length of the cruise is either three, four or five nights, depending on your gambling history.

Related: Cruising with a family: Booking two staterooms for the price of one Platinum Platinum members need to amassTier Credits during a program year. Responses have not been reviewed, approved or otherwise endorsed by the bank advertiser.

Tier credits click at this page be earned on all gaming activities as well as through spending on hotel rooms, dining, entertainment and spa services.

Gold members also get access to special pricing at participating restaurants and early access to tickets for certain shows as well as discounted rates at AtlantisParadise Island in the Bahamas.

Wyndham Diamond members are also eligible for a status match to Caesars Diamond, which can be very rewarding.

Gold members also enjoy priority reservations at restaurants as well as VIP lines for buffets and select nightclubs in Las Vegas. Pearl members also have self-parking fees waived, which can add up if you have a rental car for your Vegas vacation.

Platinum status requires 4, Tier Credits in a calendar year. Both participate in the Grazie program, which offers similar benefits to M Life and Caesars on a smaller scale.

Noir members receive a complimentary cruise for two in a Balcony Stateroom. Related: The best starter travel cards of Each level requires a certain number of tier credits to qualify for go here. Las Vegas is a land of limitless attractions, whether gambling, dining or zip-lining over the casinos.

They have access to priority check-in lines and room upgrades excluding suites for hotel stays. This compensation may impact how and where products appear on this site including, for example, the order in which they appear.

Casino loyalty program with airline and hotel loyalty programs, we always recommend signing up for the program just in case.

Earning rates vary on Tier Credits. M Life members can also earn eight Tier Credits per dollar for room and incidental charges at participating Hyatt hotels. But for the serious gambler, the perks may be worth staying loyal to Caesars. Some other popular casinos have loyalty programs too.

Perks count in Vegas — for discounts on shopping, free parking and waived casino loyalty program fees. In addition to all the benefits of Gold status, Platinum members receive one free cruise per casino loyalty program year on Royal Caribbean or Celebrity in the Bahamas or the Caribbean in an Oceanview Stateroom.

And the benefits and experiences in the larger programs also seem to casino loyalty program spawned others. For more TPG news delivered each morning to your casino loyalty program, sign up for our daily newsletter.

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Bottom line Las Vegas is a land of limitless attractions, whether gambling, dining or zip-lining over the casinos. The vast majority of Station Casinos have affordable buffets and lower table limits. Platinum Platinum status requires 4, Tier Credits in a calendar year. As entry-level status, the most valuable benefit is the discount on room rates at participating MGM properties. With competition, customers can reap rewards. Advertiser Disclosure. Diamond Elite status requires 60, tier credits per calendar year. It requires 75, Tier Credits per program year to obtain or retain, but also comes with all the perks of Pearl status and quite a few more. Station Casinos used to be known as the casinos where locals did their gambling. Additionally, Wyndham Platinum members are eligible for a status match to Platinum in the Caesars Rewards program. Terms apply to the offers listed on this page. This is the M Life status level you receive just for signing up. Additional reporting by Mimi Wright. All Diamond members have the opportunity to match their Caesars status to Wyndham Diamond. Related: 10 things no one tells you about Vegas Gold Gold status is for a more serious level of gambler or those who spend a whole lot on hotel rooms and dining. These off-Strip casinos rarely charge for parking and other perks, so the benefits of MyBoardingPass focus more on discounts at gift shops, cash back and points for slot play. MGM owns and operates some of the most popular casinos in Las Vegas, as well as in other locations around the U. We may receive compensation when you click on links to those products. Platinum members also receive priority access to pool, cabana and spa reservations, as well as valet and taxi services. Related: Life on the casino floor. Edward Pizzarello. Other key benefits of Diamond status include access to VIP Laurel Lounges located in most casinos, priority lines for restaurants and priority or VIP check-in at hotels. Skip to content. Platinum members need to amass , Tier Credits during a program year. Related: 8 things to know about using Uber in Las Vegas. This site does not include all credit card companies or all available credit card offers. Disclaimer: The responses below are not provided or commissioned by the bank advertiser. Related: Life on the casino floor These off-Strip casinos rarely charge for parking and other perks, so the benefits of MyBoardingPass focus more on discounts at gift shops, cash back and points for slot play. Wynn and Encore are two connected resorts at the north end of the Las Vegas Strip. Many of the credit card offers that appear on the website are from credit card companies from which ThePointsGuy. Wyndham Diamond members are entitled to suite upgrades, a welcome amenity at check-in and the ability to give Gold status to someone. They can share their status with a companion and they get access to Signature Events based on their Tier Score. Sign up for our daily newsletter. However, serious gamblers or spenders can earn free Princess Cruises vacation and other VIP benefits like limousine service. World of Hyatt Discoverist members can also match their status to M Life Pearl learn more about how to rock Vegas with status matches. Related: 10 things no one tells you about Vegas. Diamond Diamond status requires 12, Tier credits in a calendar year. It requires a whopping , tier credits per calendar year. The bigger programs, such as M Life and Caesars Rewards, give travelers the ability to visit a host of different casinos and restaurants, shops and spas while amassing points and loyalty currency in a single program. But these loyalty programs all generally award points and status for your dining, shopping and spa services, a clear indication that the definition of loyalty in Las Vegas has shifted. You never know when a valuable offer may come your way. This benefit caps at seven nights. Related: How to book a cruise using points and miles. If you are planning on using a car during your time in Las Vegas, this entry-level status gives you an Avis rental car discount and grants you exclusive access to mobile check-in with the MGM Resorts mobile app. Diamond Plus Diamond Plus status requires 20, tier credits in a calendar year.